On our newest episode of the Thrive Collective Podcast, we had the excellent pleasure of organizing our buddy Dr. J.J. Peterson, StoryBrand Chief of Teaching as well as Facilitation. Given that 2013, Dr. J.J. Peterson has actually used the StoryBrand Framework to aid thousands of companies clarify their message to expand their business. With Donald Miller, Dr. Petersen co-authored Marketing Made Simple, a detailed guide to constructing a sales funnel that jobs.
He holds a Ph.D. in Communication as well as has actually invested the last 20 years practicing and also showing communication concept. J.J. has actually examined C.S. Lewis in Oxford, disputed theology with filmmakers at the Sundance Film Festival, routed a docudrama, offered in advertising and also public relations for two multinational charitable companies, served as a communication teacher, and has actually talked with hundreds of people concerning producing a clear message.
As the Sr. Supervisor of StoryBrand, J.J. circumnavigates the world helping with StoryBrand keynotes and also workshops, aiding individuals expand their company.
In this interview, we discover the makeup of a reliable StoryBrand Sales Funnel.
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