by Ryan Naylor, Founder and CEO of VIVAHR

The recruiting world is changing rapidly as we move into the year. In 2021 Gallup study found that 48% of America’s workers seek new job opportunities. The phrase Great Resignation probably has become the hot topic of any HR department.

The pandemic has left us with changed lives and careers. It’s a fact.

The good thing? Companies can keep up with the current HR trends and embrace 2022 and beyond with open arms!

So, let’s find what HR trends are popular, discover how companies can stay ahead of the curve, and create new opportunities.

Focus on Writing.

Recruiters need to know how to write job ads that accurately reflect the role they are trying to fill. This not only attracts suitable candidates but also helps weed out those who are not a good fit.

When you’re writing a job ad, you want to make sure that you’re using language that will attract the fitting candidates. 

Here are some tips to help you write better job ads:

Include relevant keywords to a job position.
Use positive and action-oriented language. For example, instead of saying “Responsibilities include,” try “You will.”
Be specific about what you’re looking for. Vague job ads will only result in unqualified candidates applying.
Use language that is both informative and engaging. You want your job ad to be something people will want to read, not just skim over.

Enhance Candidate Experience.

With a broad job market, job seekers have various options to explore. This means that companies should go above and beyond to stand out from the crowd of competition. A positive candidate experience can also help you retain employees and reduce turnover. 

Some ways to improve candidate experience include:

Making the application process easy and user-friendly.
Communicating with candidates throughout the hiring process.
Providing a positive onboarding experience.
Creating a culture of inclusion and diversity.

Emphasis on Diversity, Equity, and Inclusion.

During recruiting, it’s crucial to focus on diversity, equity, and inclusion. By doing so, you’ll be able to create a more diverse and inclusive workplace. Additionally, you’ll also be able to attract top talent from a variety of backgrounds.

So what are some ways you can focus on diversity, equity, and inclusion when recruiting?

Make sure you have a diverse recruitment team. This will ensure that your team can identify and attract top talent from various backgrounds.
Create an inclusive recruitment process. This means ensuring that your approach is accessible to all candidates, regardless of their background.
Focus on diversity when creating job postings. When designing job postings, use inclusive language and highlight the importance of diversity.

Consider Remote/Hybrid Work Options.

The pandemic has forced many companies to re-evaluate their remote work policies. Some have found that employees are just as productive, if not more so, working from home. Others have struggled with increased costs and logistical challenges of managing a remote workforce. Regardless of how your company fared during the past year, it’s beneficial to consider your remote/hybrid work options.

Here are four reasons remote and hybrid work options are vital for employees and companies. 

Remote work provides employees with more flexibility regarding where and when they work. This can significantly benefit employees with families or other commitments outside of work.
Working from home can help employees save money on commuting costs and other work-related expenses.
A hybrid workplace can also help to reduce costs for employers. For example, companies that allow employees to work from home can save on office space and other overhead expenses.
Offering remote and hybrid work options can help your company attract and retain top talent. 

In today’s competitive job market, these perks can make a difference between attracting and retaining the best employees.

So, if you’re thinking about your remote work policy for the future, keep these four points in mind.

Nurture Employee Well-Being.

There are a few key reasons why focusing on employee well-being is vital.

Employees that are happy and healthy are more productive. They’re also more likely to stick around, saving your company money in the long run. Additionally, employees who feel supported and valued are more likely to be engaged with their work and positively impact company culture.

So, how can you create a workplace that supports well-being and promotes employee productivity?

Here are a few ideas:

Encourage employees to take breaks throughout the day, including time for lunch and personal errands.
Make sure employees have access to quality health insurance and other benefits.
Encourage employees to use their vacation days!
Create a comfortable and inviting workspace.
Encourage open communication between employees and management.

The burning question on everyone’s mind is: are the current hiring trends here to stay?

Unfortunately, there is no simple answer.

While some aspects of the job market may go to a pre-pandemic state, others will likely stick around for some time. The good news is that businesses can adjust and get the most out of these new HR trends. 

Embracing new and different can enrich the recruiting experience, bringing new opportunities for employers and employees.

Ryan Naylor, Founder and CEO of the hiring software platform, VIVAHR, is a driven entrepreneur, innovator, and leader in the world of human resources. Previously the owner of the successful job board, LocalWork.com, Ryan has spent the last ten years learning the ins and outs of what makes a great company culture.